| The new look website includes an automated team line-up section which displays thumbnail images of the starting XV, player profiles displaying in depth statistics and action photos, and an in-depth match report layout displaying line-ups, scorers, league table and results from other Guinness Premiership games. In addition, the navigation of the site has been much improved allowing fans to easily browse through the site.
The Online shop has been brought up to date with the latest e-commerce technologies and the layout devised from research and experience into people’s online buying behaviour. This season has already seen record online sales for Bristol Rugby, far outstripping many of its Premiership rivals. This trend is expected to continue with the new design and layout.
Duncan Wood, PR Officer and Website Editor at Bristol Rugby said, “We responded to feedback from regular users of the Bristol Rugby website and redesigned the way the website is navigated accordingly.”
Following the re-launch he added, “Feedback so far has been excellent. The changeover was painless and we feel that we now have a Premiership calibre website fit for a Premiership rugby club”
For more information contact David Strachan - 0870 991 7465. Bristol Rugby’s website can be found at www.bristolrugby.co.uk
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